For a number of philanthropists, philanthropy is a family affair: a means of passing on key values to the next generation as well as giving back or doing good. How are millennials in family foundations, with the weight of legacy on their shoulders, approaching philanthropy? This fascinating generational shift is explored in more detail in this new report.
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Wealth amassed by affluent individuals is being channeled into family foundations, increasingly led by millennials. They sit at the crossroads between the forces driving the millennial generation and the weight of their families’ legacies. They want their financial resources to achieve the greatest possible impact. They question why all their investments weren't impact investments.
Research indicates that multigenerational involvement is the single most important factor in sustaining family wealth into the third generation and beyond. Furthermore, the families that most successfully integrate younger members into their family operations seem to share the same philosophies and core values. It’s a family enterprise mindset that prepares the rising generation to be able to step in immediately and manage the family’s financial assets, run the enterprises, and preserve the culture and legacy.
The families with the strongest governance plans are those that survive the most challenging times. They understand the importance of listening to younger generations and bringing them into the decision-making process. Other families find it more challenging to discuss wealth issues openly and to share decision making.
Many families recognize the importance of preparing future family leaders for the responsibilities of wealth through education programs. It’s a process that needs to be cultivated over many years in a thoughtful and planned manner. However, far too often the next gen education programs fail to get off the ground or maintain momentum. Family members become disinterested, disengaged, or simply don’t attend. It can happen when families make five common mistakes in developing an education plan for their rising generation.
There are many benefits to involving children in family philanthropy. One of them is the children’s realization of the positive impact their own participation has on the world (no matter how small); another is their excitement about making a difference. For the families who want to pass down the value of charitable giving to their children, there are a variety of ways to engage them on the philanthropy journey and strengthen the family bond.
One of the most common concerns families have revolves around how to share wealth with family members without encouraging entitlement. With forethought and care, giving well and wisely can bring families together and strengthen the bonds between generations. The steps to giving wisely—and fostering flourishing over entitlement—include clarifying your intentions, understanding your recipients, communicating more rather than less, and letting go of what you cannot control.
Family businesses thrive when collaborative learning and stakeholder engagement remain high. In this environment, resilience increases enabling all levels of the organization to assess threats and respond effectively to crises. Effective decision-making (growing assets, good outcomes) also develops in this setting, facilitating the development of a new generation of leaders ready for the demands of an ever changing business environment. Flourishing businesses, of course are challenged by changes in the external marketplace and competitive challenges.
For many families of wealth, creating a long-lasting legacy is a fundamental goal, one that shapes both personal and financial decisions. And many of these families want that legacy to reach beyond the boundaries of family, making a positive impact on their communities and the world. For the Anderson family, they made a purposeful decision to approach philanthropy as a family enterprise. In preparation for a new generation coming of age, the family undertook a process of evaluating and fine tuning its philanthropic strategies.
A Family Office is all about providing a tailored, bespoke experience to the family. How does a family office extend that into the digital world? Technology tools, when properly implemented, can provide the personalization needed to create a greater sensation of comfort and higher satisfaction for the family. The right offering can demonstrate the value-add a family office provides and add to the services the office can offer without increasing costs.