Sustaining a Culture of Continuous Transformation in Family Business

Overview

Family businesses, like most other business types, had to react quickly to the impact of the pandemic. Necessary changes were made, but the kind of change that is truly transformative is proactive, not reactive. The continuous transformation mindset is driven, first and foremost, by the family’s purpose and values, their continuous search for new opportunities, and their agility to mitigate potential threats.

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